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The Concept
New York Deli is modeled after the original New York delis. It serves a range of high quality sandwiches, salads, soups, coffees and pizzas. It also enables customers to "create their own" fresh salads and sandwiches. New York Deli offers variety and a healthy, fresh and quick meal for customers to enjoy. Store sizes range from 50 sq m to 150 sq m. The look and feel of the outlets is modern, practical and elegant.
The Mission
Continuously innovate to increase customer satisfaction by offering a quick service format that provides a high-quality range of delicious sandwiches and salads using fresh ingredients while also enabling customers to customize their own creations. |
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